Thoughts on AI-native engineering, hardware development, and the future of building physical products.
Manufacturing is becoming increasingly distributed, but advanced engineering capability remains concentrated. The next phase of industrial progress is about more than producing parts. It is about the capacity to design, simulate, validate, and improve them.
Modern CAD can model an aircraft assembly. It still can't tell you the part is a nightmare to machine. That blind spot costs manufacturers billions a year — in rework, late feedback, and engineering time spent on coordination instead of engineering.
Hardware teams don't lose time to bad engineering — they lose it to the gap between where the file is and where the context lives. Here's why traditional PDM and shared storage aren't collaboration, and what cloud CAD finally makes possible.
Software founders can pivot for free. Hardware founders go bankrupt trying. AI text-to-design is about to change that — giving hobbyists, indie founders, and hardware entrepreneurs the same velocity that enterprise R&D labs take for granted.